Los Angeles: Frontend Web Developer & Designer

Hi, I'm Lova. I design & build web experiences.

Frontend development and visual design for marketing and ecommerce, from WordPress and Sitecore sites to custom interactive experiences.

Let’s talk Explore my work

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01 Web Development

End-to-end web experiences, concept through launch.

02 Visual & UI/UX

Interfaces balancing aesthetics, usability and speed.

03 Testing

Websites as growth tools, improved by experiment.

04 Strategy

Design, engineering and business goals in one line.

LOS ANGELES

01: Welcome305

Bringing visual design and technical development together

I bring visual design and frontend development together, from Figma layouts to responsive pages and reusable CMS components. With 7+ years in web design and development, I help carry the visual intent through implementation, testing and launch.

That means end-to-end web experiences that pair strong visual design with clean, scalable development, and a process that treats a site as a growth tool rather than a delivery. Success is built on vision, strategy and collaboration. This page is the argument: this scene combines a detailed Blender model and baked lighting with a landscape generated in the browser.

See recent work

Brands I've worked with

02: Recent Work03

AutoDexPersonal project

Full-stack design & developmentView project ↗

Gundry MDE-commerce

Lead Frontend DeveloperView project ↗

AEROInteractive exhibition

Design & development, end to endView project ↗

DesignSelected work

GamesIn development

Selected work

This page draws itself in WebGL. With JavaScript off, here is the same work in plain text, and llms.txt carries the full account, including the design archive.

AutoDex: personal project

Designed, built and deployed a web app car database with API integration and user profiles, from the data model through to the interface and the deploy. Search, specs and a user garage. autodx.io

Gundry MD: case study, frontend engineering

Lead Frontend Developer on the complete rebuild of gundrymd.com, a high-traffic wellness storefront taken from high-fidelity Figma through to production. Built in Builder.io against an Angular and Salesforce backend, over roughly a two month production build, leading two other frontend engineers alongside the backend team. gundrymd.com

AERO: interactive exhibition

A century of Lockheed aviation read as one continuous record: five chapters from the 1912 origins through to the present, sixteen dated milestones that open into field notes and the sources behind them, and an ocean horizon held under the whole scroll. Built in React with Framer Motion. An independent educational project, not affiliated with Lockheed Martin. threeohfivestudios.com/aero

Pyxel Game: personal project, game development

A cyberpunk noir detective game built for the browser, and a field log of making it: eighteen milestones from June to September 2026, each one rebuilt from its own commit and recorded. It began as a three.js scene and was rebuilt in September as a 2D canvas renderer with no runtime dependencies at all. the field log

Block Shooter: personal project, game development

A two-week bootcamp project from 2022, left untouched for 1,333 days and then rebuilt into something else: synthesized audio, a kinetic arsenal, a scrolling camera, enemies that shoot back, touch controls, a narrative and a boss fight. Seventy-eight commits across four years, with a field log of seventeen milestones, each rebuilt from its own commit and recorded. the field log

Experience

2026–present: Logix Federal Credit Union, Marketing Web Developer
2023–2026: Golden Hippo, Design Engineer
2019–2023: Starke Marketing, Web Developer and Design Lead
2022: General Assembly, Software Engineering Certificate
2018–2019: Murphy Research, Graphic Designer
Feb–Jul 2018: Agency 2.0, Graphic Designer
2016–2018: Newegg, Email Marketing Designer

Contact

Lova Rakoto, Los Angeles: lova@threeohfivestudios.com

03: What I do04

Success is built on vision, strategy, and collaboration.

I specialize in helping businesses and individuals create an impactful, thoughtful, and elegant digital presence. For the past ten years I've designed and built for brands like Mattel, Newegg and USC, taking projects from first concept through to launch, and staying with them long enough to see what the numbers say.

Web Design and Development

End-to-end web experiences that combine strong visual design with clean, scalable development.

Responsive implementation
Figma to production
HTML, CSS, JavaScript; React fundamentals
CMS implementation (WordPress, Sitecore, Builder.io)

Build

Visual Design & UI/UX

Intuitive, visually compelling interfaces that balance aesthetics, usability and performance.

Figma design systems and mockups
Visual design systems
10+ years Photoshop, Illustrator, InDesign & After Effects
UX audits and usability improvements
Conversion-focused design (CRO)

Design

A/B Testing and Performance

Websites as growth tools, using data and experimentation to continuously improve the experience.

Experiment implementation
Analytics integration
Performance tracking
Iteration based on user behaviour

Growth

Collaboration & Strategy

Cross-functional alignment of design, technical execution and business goals.

Cross-team collaboration
Technical scoping and feasibility
Project roadmap planning
Component library implementation

Strategy

Data-driven process

Build with intent. Improve with evidence.

A clear question, a working experience, and a reason for the next change.

Build
Define the visitor’s goal, then turn the design into a responsive experience with reusable components.
Deliverable: a testable experience
Measure
Check performance and accessibility. Use meaningful actions and focused experiments to understand what helps people move forward.
Evidence: behavior and performance
Improve
Prioritize the clearest friction, ship a focused change, and compare the result before deciding what comes next.
Next step: an informed iteration

04: Experience10 yrs

Let's look at my past experience.

Experience

2016–2018Newegg: Email Marketing Designer
Designed and managed email marketing campaigns.
Feb–Jul 2018Agency 2.0: Graphic Designer
Created visual design solutions across client campaigns.
2018–2019Murphy Research: Graphic Designer
Designed research-driven visual assets and brand materials.
2022General Assembly: Software Engineering Certificate
Immersive programme in full-stack software engineering.
2019–2023Starke Marketing: Web Developer / Design Lead
Led web design and development, owning projects from concept to deployment.
2023–2026Golden Hippo: Design Engineer
Built and optimised digital experiences at scale.
2026–presentLogix Federal Credit Union: Marketing Web Developer
Developing marketing web experiences with WordPress and Sitecore.

05: Contact

If you have a project that needs design and engineering held by the same pair of hands, I would like to hear about it. Based in Los Angeles, working anywhere.

Let’s talk Download resumé